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Workinpr.com Remains Top PR Jobsite
Workinpr.com expands customer and client base as numbers steadily increase

SEATTLE, December 5, 2001 - Workinpr.com (www.workinpr.com), the Seattle-based career website for the public relations industry, maintains consistent growth since launching last year and reinforces its position as the premier PR site for industry professionals.

Workinpr.com has more than 17,700 registered candidates from all geographic markets, a 765 percent increase in the last year. There are more than 3,100 qualified resumes in the database, with most from executive (Director, VP) and mid-level (PR Manager) PR professionals. In addition, several employers, including marketing and brand development agency Parker LePla, have filled open positions by accessing qualified candidate resumes through the website's database.

The Workinpr.com website traffic numbers also continue to climb. The site has seen a 105 percent increase in unique visitors, receiving over 18,800 unique visitors each month. Overall, Workinpr.com traffic has grown over 115 percent since last year, receiving more than 1.5 million hits each month.

Workinpr.com has expanded its clientele to include 22 of the top 25 global PR firms, including Ruder-Finn, Weber Shandwick Worldwide, Fleishman-Hillard, and Golin/Harris. Several Fortune 500 companies, including Microsoft, Starbucks and Land's End, use Workinpr.com for their corporate communications recruiting needs.

"Workinpr.com is focused exclusively on serving public relations professionals," said Renee Dunn, President and CEO of Workinpr.com. "Our goal is to offer a true community with strategic industry information and valuable career resources. The fact that we've experienced growth month after month reinforces our belief that Workinpr.com serves a specific need in the PR industry - and we are working relentlessly to provide better content and services to help our customers advance their careers and their businesses."

Workinpr.com also maintains exclusive partnerships with the publishers of PR NEWS, a newsletter for strategic PR communicators, the Public Relations Society of America (PRSA), the world's largest organization for PR professionals, and the Council of Public Relations Firms.

Significant Milestones Achieved By Workinpr.com in 2001:

  • Increased its employer customer base by 118%. Clients include 22 of the top 25 global PR firms and Fortune 500 companies, including Microsoft, Starbucks, Amazon.com, Maytag and Gateway.
  • More than 17,700 registered PR candidates, a 765% increase.
  • Introduced high-touch executive-level recruitment services in May 2001, customized for Vice President and above placements.
  • Opt-in email newsletter subscribers increased from 5,000 to over 16,000 recipients, nearly a 220% increase.
  • Formed strategic alliances with partners including: PR NEWS, Public Relations Society of America (PRSA), the Council of Public Relations Firms, Salary.com, Biz360, MediaMap, and Webhire - demonstrating Workinpr.com's efforts to extend marketing reach throughout the online space and increasing value to the company's strategic partners, employer customers and job seekers.

About Workinpr.com
Workinpr.com (www.workinpr.com) is the strategic career resource and information hub for the PR industry. Rated "Best of the Net" by About.com, the Seattle-based company was created to enhance overall recruitment results for the global public relations industry and is dedicated to helping PR professionals with their career needs. Workinpr.com offers employers and job seekers highly customized search capabilities, access to credible PR industry research and career resources, and high-touch executive-level PR recruiting services. Workinpr.com is the only jobsite endorsed by the Public Relations Society of America (PRSA) and the Council of Public Relations Firms.

For more information, call 206.524.6117 or toll free 877-625.9125 or send email to info@workinpr.com.



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