San Mateo, CA—July 9, 2001—Biz360, a leader in providing analytic applications for external information, today announced an exclusive partnership with Workinpr.com, the strategic career resource and industry information hub for the PR industry. The partnership will entail a multilevel co-marketing and branding campaign, shared resources and events production. The first event will be a Webinar focused on measuring corporate communications effectiveness on July 11th.

Aimed at delivering the PR industry cohesive services and resources, this partnership will center on Workinpr.com and Biz360's Market360, an automated service that brings meaningful analytics to corporate communications activities and difficult-to-measure concepts such as competitive positioning, PR effectiveness and industry mindshare. Among the highlights of the agreement include a co-marketing program and co-developed "industry programs", to include events and industry studies.

The first co-produced event will occur online on Wednesday July 11th at 2:00pm EST/11:00am PST. The webinar, entitled Measuring Corporate Mindshare: Understanding the Value of Your Corporate Communications Initiatives, is a free, one-hour webinar led by executives from 3Com, Workinpr.com and Biz360. To attend, register at www.biz360.com anytime before the event.

"PR professionals are constantly under fire to produce tangible business results," said Renee Dunn, President, Workinpr.com. "This partnership between Biz360 and Workinpr.com broadens both companies' ability to provide corporate communications professionals with strategic resources and measurement tools that are essential for individual career advancement and an organization's bottom line."

"Our customers have voiced the increasing importance of measurement in their profession. To help PR pros get those better results and more effectively measure their efforts we created Market360," said You Mon Tsang, Biz360 CEO. "Now, in partnership with Workinpr.com we can continue to improve our ability to service the dynamic needs of the industry and its workforce."

About Biz360 (www.biz360.com)
Biz360 is the leading provider of analytic applications for external information. Biz360 solutions measure information previously thought unmeasurable like industry buzz, company mindshare and technology trends. Biz360 solutions combine the power of business analytics with the breadth of Internet content to deliver completely new, up-to-date market information and analysis services. Biz360's first solution, Market360, is directed to Marketing executives, Public Relations departments and PR agencies. Biz360 customers include 3Com, DigitalThink, Blue Martini and E.piphany Inc. Biz360 is a privately held company located in San Mateo, CA and is funded by Granite Ventures (formerly Hambrecht & Quist Venture Associates) and Adobe Ventures. Biz360 can be reached at (650) 373-3310 or www.biz360.com.

About Workinpr.com (www.workinpr.com)
Workinpr.com is the strategic career resource and information hub for the PR industry. Rated "Best of the Net" by About.com, Workinpr.com was created to enhance overall recruitment results for the global Public Relations industry, and is dedicated to helping PR professionals with their career needs. Workinpr.com offers employers and job seekers highly customized search capabilities, and access to credible PR industry research and career resources. Workinpr.com is the only online jobsite endorsed by the Public Relations Society of America (PRSA) and the Council of Public Relations Firms.